In my latest SEO experiment, I’m trying to discover whether the average person types in ‘stainless steel water bottles‘ or ‘stainless steel drink bottles‘ in to Google to find my huge collection of stainless steel water bottles for sale.
So far, stainless steel water bottles seems to be the winner, but that may have something to do with the fact that I have the top spot in Google now (and 5 spots on the front page). I have 2 of the top 10 spots for drink bottles, but, alas, they’re further down the page and getting bugger all traffic. The further you get the bottom of the front page of Google, the less amount of traffic there is.
It doesn’t cease to amaze me how the large majority of people don’t scroll down to the bottom of the front page. For anyone relying on organic SEO results to keep their busines afloat, if you’re not at the very top of the page, you’re done for. Better get the cheque book out and put some serious dollars in to a paid ad campaign or pay a decent SEO professional a couple of thousand dollars to go through your site for you.
The guys from Cheeki Stainless Steel Water Bottles not only sell great products, but have managed to get some pretty decent search engine rankings for their drink bottles at the same time.
